Frntkey x Nordic Web Team

Frntkey is a plug-and-play headless frontend built for modern commerce. Instead of rebuilding everything from scratch, you start with a complete, production-ready storefront — and customize from there. Built on Nuxt.js, Vue.js, and Tailwind CSS, it combines developer speed with full design freedom.

Core pages, checkout, account flows, B2B features, and key integrations are all included out of the box. Most projects go live in 6–12 weeks instead of the 4–9 months a fully custom headless build typically takes.

Frntkey storefront preview
Frntkey screenshot

Unlike incomplete frameworks, this composed front-end is built to be truly plug-and-play.

You get a ready-made setup that works out of the box, but is still flexible enough to adapt to your business. Instead of stitching dozens of components together, you start with a solid foundation that already includes the essentials — layout, UI patterns, performance best practices, and a clean architecture that's easy to extend.

It works by combining a modular design system with a fully optimized Nuxt.js + Tailwind stack. This means faster development, fewer moving parts, and a front-end that stays maintainable as you grow.

Frntkey includes pre-built core pages (home, category, product, cart, checkout), advanced search and filtering, wishlist, store locator, and B2B features including customer-specific pricing, quick order, and reorder — plus ready integrations for search, CRM, shipping, personalization, and UGC.

Frntkey screenshot
Frntkey screenshot

Essential Integrations. Ready from Day One.

Frntkey comes with the most important integrations pre-packaged, so you can launch faster and scale without rebuilding your stack.

Technology

Frntkey's front-end is built on a modern stack of Nuxt.js, Vue.js, and Tailwind CSS, combining efficiency, flexibility, and fast UI development. Server-side rendering ensures optimal performance, Vue.js provides a progressive framework for building scalable applications, and Tailwind offers a utility-first approach for clean, maintainable design.

Frntkey screenshot
Frntkey screenshot
Frntkey screenshot
Frntkey screenshot

Pricing

Frntkey is available as a monthly subscription. Get started with our Start package — everything you need to launch a high-performance headless storefront, with room to grow.

“Innovation to make e-commerce easier is in our DNA”

Jonas Wärngård

Jonas Wärngård

CEO, Founder at Nordic Web Team

FAQ

What is Frntkey?

Frntkey is a plug-and-play headless ecommerce solution built on Nuxt.js, Vue.js, and Tailwind CSS. Unlike empty frameworks, you get a complete storefront that works out of the box — yet fully flexible to customize.

Which platforms does Frntkey work with?

Frntkey connects to Norce (native), Shopify (via Storefront API), and Magento (via GraphQL). Any commerce engine with an API can be connected.

Do we need developers to use Frntkey?

You need frontend development capacity for customization, but Frntkey dramatically reduces the effort compared to building from scratch. The storefront, checkout, and account pages work out of the box.

How does Frntkey handle SEO?

Frntkey is built with SEO in mind: server-side rendering (SSR), structured data, proper heading hierarchy, and Core Web Vitals optimization.

Is Frntkey suitable for B2B ecommerce?

Yes. Frntkey includes B2B-specific functionality out of the box: customer-specific pricing, quick order, reorder, and account management. These work alongside Norce or Shopware's native B2B commerce logic, so there's no need to build these flows from scratch.

How much faster is a Frntkey launch compared to a custom headless build?

A typical custom headless frontend takes 4–9 months to reach launch-ready quality. With Frntkey, most projects go live in 6–12 weeks because the core pages, checkout, account flows, and key integrations are already in place. You configure and customize — you don't build from zero.

Can Frntkey support multiple markets, languages, and currencies?

Yes. Frntkey is built for multi-market from the ground up — supporting multiple languages, currencies, and regional content out of the box via Storyblok's internationalisation features and the commerce platform's pricing logic. This makes it a strong fit for Nordic merchants expanding across SE, NO, DK, and FI.

Do I have to use Storyblok, or can Frntkey work with another CMS?

Storyblok is the default and recommended CMS — it's deeply integrated into the Frntkey setup for content editing, scheduling, and multi-market publishing. That said, the headless architecture means other CMS options can be connected. Talk to NWT if you have an existing CMS you want to keep.

What is the difference between Frntkey and a standard Shopware or Norce theme?

A theme is tied to the platform's frontend engine — it's fast to set up but limited in how far you can customize it. Frntkey is a fully decoupled headless frontend: your design, content, and shopping experience run independently from the commerce backend. This gives you full control over performance, UX, and integrations, without being constrained by theme architecture.

Related resources

Guides: Headless commerce · Choosing a platform

Partners: Norce · Junipeer · Hyvä