Build ecommerce that fits your Infor M3 setup

Why Infor M3 needs a dedicated ecommerce layer

Infor M3 was designed to manage complex operations: multi-warehouse inventory, configurable pricing matrices, intercompany logistics, and deep financial reporting. It does those things well, and replacing it rarely makes sense. But M3 was not built to serve a modern storefront. Product data inside M3 is structured for operations, not for browsing. Pricing logic may span customer-specific agreements, currency rules, and volume tiers — none of which map neatly onto a standard checkout.

That is why companies running M3 typically need a separate ecommerce platform — one that handles the frontend experience while M3 continues to own the operational truth. The challenge is not whether to add ecommerce. It is how to connect the two systems so that stock levels, prices, order status, and customer data stay accurate without manual work or fragile point-to-point integrations.

Getting this right requires more than a connector. It requires understanding what M3 owns, what the ecommerce platform owns, and where the boundary sits. Nordic Web Team starts every engagement by mapping those boundaries with you, before any code is written.

Choosing the right ecommerce platform alongside M3

There is no single platform that fits every M3 customer. The right choice depends on your catalogue complexity, your market scope, your internal team, and how much control you want over the frontend experience. Nordic Web Team works with Norce, Shopware, Shopify, and Magento / Hyvä — and each fits a different profile.

Norce is a strong option for Nordic B2B and multi-market setups. It was built for complex product and pricing models and works well when M3 is the master for most commercial data. Shopware offers deep flexibility and is gaining traction in mid-market B2B, especially when you want editorial control and rich product experiences. Shopify suits teams that want speed and simplicity, particularly for B2C or direct-to-consumer channels where fast iteration matters more than deep ERP-driven logic. Magento with Hyvä gives you an open, extensible frontend with strong community support — a good fit when you need custom checkout flows or market-specific adaptations.

Nordic Web Team does not push one platform over another. We present the tradeoffs honestly and help you decide based on your actual requirements — not on vendor marketing.

How data flows between Infor M3 and your storefront

The most common data that moves from M3 to the ecommerce platform includes product master data, stock levels, customer-specific pricing, and order status. In the other direction, the storefront sends back orders, customer registrations, and in some cases returns or delivery preferences. The exact scope depends on your setup and which platform you choose.

For the integration layer, we use Junipeer. For Infor M3, the connector is project-specific and built as a custom integration rather than a pre-built plug-and-play module. That means the integration is scoped and developed to match your particular M3 configuration — your item structures, pricing models, warehouse logic, and API landscape. Customer-facing integration timelines typically land in the 1–2 month range, though the full project naturally extends beyond that.

Data quality is a recurring theme in M3 projects. Product descriptions may be minimal or absent. Images may live outside M3 entirely. Customer hierarchies can be deeply nested. Part of our delivery work involves identifying these gaps early, so you are not surprised at launch. We treat data readiness as a workstream, not an afterthought.

For companies with large or complex catalogues, a dedicated PIM system is often the right layer to manage product content between M3 and the storefront. See our PIM systems comparison for a platform overview.

What the project looks like beyond the integration

Connecting M3 to a storefront is important, but it is only one part of a working ecommerce operation. A typical engagement with Nordic Web Team also covers platform selection, information architecture, UX and content strategy, frontend development, QA, and phased rollout planning. Each of these affects how well the final result performs — and how smoothly your team can operate it after launch.

UX work matters because B2B buyers using an M3-backed store often deal with large catalogues, complex ordering flows, and account-specific views. The frontend needs to handle that without friction. Content work matters because M3 product data is rarely presentation-ready. QA matters because pricing and stock discrepancies erode trust quickly. And rollout planning matters because going live in one market is different from going live in four.

We structure projects as phased implementations. The first phase usually covers a discovery sprint, platform decision, integration architecture, and a working MVP. Later phases add markets, channels, or features. This keeps risk manageable and gives your team time to learn the new setup before scaling it.

Nordic Web Team's role in M3 ecommerce projects

We are not an M3 consultancy and we are not a platform vendor. Nordic Web Team is an ecommerce agency that understands how to build commerce around complex business systems. We have delivered projects across the Nordics where M3 is the backbone, and we know the patterns — what data to trust, where to expect gaps, and how to structure the project so it actually ships.

Our role is to guide you from the first conversation about platform fit through to a live, working store — and then help you improve it. We bring the ecommerce expertise. You bring the business knowledge. Together, we build something that respects the investment you have already made in M3 while giving your customers and sales teams a modern buying experience.

If you are evaluating ecommerce options and want a conversation grounded in real M3 experience, not a product demo, get in touch.