Sigma Imaging

Sigma Imaging Nordic represents the Nordic arm of Sigma Corporation, a globally recognised manufacturer of precision cameras and lenses known for craftsmanship and performance, serving both retail and professional photography markets with a full range of imaging products.

B2B & D2C eCommerce

Partnership overview

Nordic Web Team has supported Sigma Imaging’s Nordic sales division in launching a robust e-commerce platform built on Magento Open Source with a custom B2B setup and Hyvä theme.

The collaboration has focused on rapidly establishing a high-performing digital sales channel for both retailers and end customers, while ensuring scalability for future expansion.

Business context

Sigma Imaging has operated across multiple markets and customer types, requiring an e-commerce solution capable of supporting both B2B and D2C journeys. Speed to market, brand alignment, and simplified purchasing have been key requirements, alongside the ability to continuously evolve the platform and adapt it for new regions.

Our role

Nordic Web Team led the implementation of Sigma Imaging’s e-commerce solution on Magento Open Source, including a tailored B2B architecture and Hyvä-based frontend optimized for performance and user experience.

The project included ERP and Microsoft Business Central integrations, as well as advanced functionality to support both retailer-specific pricing structures and consumer-facing commerce.

The full platform was launched within three months and has since been continuously enhanced and successfully rolled out to additional markets, including the Benelux region, with local integrations and optimizations.

Facts

  • B2B & D2C

  • 8 markets

  • Business Central & ERP integrations

  • Open source Magento

  • Hyvä theme

3 months
Platform launch
8 markets
B2B & D2C eCommerce
Integration
Magento solution

With extensive experience from e-commerce and previous e-commerce projects, I was looking for a professional agency and long-term partner. Nordic Web Team became my no. 1 choice, they really understand our idea, show great interest in us as a client and are very easy to work with.

Fredrik Fagerstedt

General Manager, Sigma Imaging Nordic