Marketing automation - Personalized messages provide higher conversion

Marketing automation - Personalized messages provide higher conversion

Marketing automation - Personalized messages provide higher conversion Automate personal messages that provide relevant and personal content based on customer search and purchase history. These emails are service-based and not sales-based and therefore have a higher opening rate. 1. Welcome ProgramBased on customers search- and purchase history.  2. Interrupted search Bring the customer back to the site using dynamic content to create a personalized message.  3. Abandoned shopping cart...

Marketing automation - Personalized messages provide higher conversion

Automate personal messages that provide relevant and personal content based on customer search and purchase history. These emails are service-based and not sales-based and therefore have a higher opening rate.

1. Welcome Program
Based on customers search- and purchase history. 

2. Interrupted search 
Bring the customer back to the site using dynamic content to create a personalized message. 

3. Abandoned shopping cart 
On average, 68% of all shopping carts are abandon. A personal message in due time increases the chance of returning and completing the purchase.

4. Recommended products 
Personalized e-mail messages containing product proposals based on purchase and search history increases the number of purchases completed.

5. New arrivais   
Automated emails 
with incoming news from the customer's favorite brand increase the chance that customers return.

6. Loyalty Program  
Reward and loyalty programs help increase the number of purchases. 

Post purchase program

Text and picture from dotmailer